| Scope Of Work: | The Lee County Visitor & Convention Bureau (VCB) is the official marketing and promotional agency for visitation to Lee County and its 11 geographic regions. The organization brands and markets Lee County, Florida as The Beaches of Fort Myers & Sanibel and is funded by the 5 percent tourist tax on short term accommodations commonly known as the “bed tax”. The Tourist Development Council (TDC) is a nine-member Council appointed as an advisory committee by the Lee County Board of County Commissioners (BoCC). TDC members oversee the tourist development tax fund, provide direction on programs and budget, and review the expenditures of the VCB. |